Gateway School Of Business is woking in the field of Research along with academics and other departmental activities.
Gateway School Of Business is woking in the field of Research along with academics and other departmental activities. As Research studies are important because these contribute to knowledge and progress.Research paper is prerequisite to nearly all theory,intellectual and technical courses.This semester has been innovative and challenging when we talk about research paper writing.GSB has given an opportunity to students to take part in 3rd national seminar which was sponsored by UGC ,New Delhi under SAP, DRS-II on Transforming Indian Society; Role of Technology , Innovation , Entrepreneurship and Public Policy held on 12-02-2019. The seminar was organised by department of management studies, DCRUST.Students of the department presented their research paper through power point presentation under the guidance of Ms.Vardha Mago and Ms.Pooja Gupta .They presented their papers on following topics:
1. A study on Social Entrepreneurs: With the special reference to India
2. Entrepreneurship and Innovation in E- Business
This was a great seminar for students to gain knowledge and build their confidence level. GSB department has also worked on following papers under the guidance of Ms. Pooja Gupta:
1. Emerging Trend in Retail Sector: 3D Virtual Reality.
Pooja Gupta & Vardha Mago
Journal: International Journal of Marketing & Technology
Impact Factor: 6.559
2. Edited Book by Indian Association for Management Development (IAMD)
Chapter Title: Latest Approaches in Modern Advertising.
Name: Pooja Gupta & Vardha Mago
3. Edited Book by Indian Association for Management Development (IAMD)
Chapter Title: Ethical Marketing - A social Responsibility
Name: Pooja Gupta & Sanjana Baweja
4. Working Paper : Find, Face & Finish the stress by managers at workplace Name: Pooja Gupta & Sanjana Baweja