DCA OF GIET ORGANIZED AN EXPERT TALK ON "AI FOR ENTREPRENEURS: SMARTER DIGITAL MARKETING, BIGGER RESULTS"

The Department of Computer Applications (DCA) at GIET Sonipat organized an expert talk titled “AI for Entrepreneurs: Smarter Digital Marketing, Bigger Results”.

The session was conducted for BCA and MCA students and featured Mr. Mohit Kaushik, an MSME and Google-certified Digital Marketing Trainer, as the keynote speaker. Mr. Kaushik shared practical insights on how artificial intelligence is transforming digital marketing strategies and helping entrepreneurs achieve better reach, engagement, and business growth.

During the interaction, students were introduced to real-world applications of AI tools in marketing, data-driven decision-making, and emerging trends in the digital business ecosystem. The session encouraged students to think innovatively and align their technical skills with entrepreneurial opportunities.

The event was organized under the guidance of HOD, Ms. Amita Gandhi, with active coordination by Ms. Anita and Mr. Dinesh, Faculty Coordinators, Department of Computer Applications.